Mobile version
Project details
Client
Pabags is a Ukrainian manufacturer of branded kraft bags serving clients in the HoReCa and retail segments. The company operates in two areas, offering ready-made products from stock and logo printing on demand.
Challenge
Pabags asked us for a turnkey landing page. Our tasks were to showcase the full product range, combine both sales models on a single page, and prepare the page for paid traffic so a visitor coming from an ad reaches the form.
- Present the in-house workshop through visual examples of products and packaging materials
- Simplify online ordering for buyers of ready-made goods and custom print runs with corporate branding
- Demonstrate the manufacturer’s expertise to new partners through the well-known brands it works with across the country
Solution
We developed a single-page website with an online cost calculator supporting both sales models of the brand. Traffic from Google Ads and social media lands on the page, and Pabags managers receive inquiries with the order details already filled in.
Key features
- Production process video in the hero section for a quick look at the scale of the operation
- Step-by-step online price calculator with two scenarios: 5 steps for purchases from stock and 7 steps for custom print runs with a logo
- Paper and handle steps built as cards with a photo, a close-up of the handle itself, a note on the raw material and the country of manufacture, so the buyer sees the material before the quote
- “Our work for Ukrainian brands” gallery, where each bag card lists size, material, print, and handles, and the “Get a price” button opens a request form with that bag’s name
- Client logo wall grouped across 20+ cities of Ukraine, showing the manufacturer’s delivery coverage
- Responsive cross-browser layout with correct rendering of the calculator and gallery on mobile devices
- SEO for a landing page built for paid traffic: title and description, alt attributes across the gallery, Open Graph for messaging apps, and LCP work on the video hero
- Google Ads launch for niche search queries and Google Tag Manager setup for conversion tracking
This project was delivered as part of our landing page development service.
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